Coca-Cola usually has sweepstakes or promotion which includes a collection of a certain amount of Coke bottle covers and the price would be a Coca-Cola glass, and also during the summer at six flags, there is a promotion to the amusement parks.
Monday, March 26, 2012
CHAPTER 18: PROMOTION AND PERSONAL SELLING
Coca-Cola spends a lot of money promoting the company even though it is known all over the world. The company has many loyal customers because there are consumers who only purchase Coca-Cola products. In my country, the only soft drinks/soda i knew was the Coca-Cola products, but for the past few years, there have been competitions with other brands.
Coca-Cola was the first company to distibute complimentary coupons. 1888 Asa Candler used paper tickets for free glasses of coke to help market his new soda.
Coca-Cola usually has sweepstakes or promotion which includes a collection of a certain amount of Coke bottle covers and the price would be a Coca-Cola glass, and also during the summer at six flags, there is a promotion to the amusement parks.
Coca-Cola usually has sweepstakes or promotion which includes a collection of a certain amount of Coke bottle covers and the price would be a Coca-Cola glass, and also during the summer at six flags, there is a promotion to the amusement parks.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment